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When AI arrived, I thought I was losing my voice. Instead, I found an editor.

Discover a calmer, values-led approach to marketing and AI. Stacey Rodda Marketing helps creative and service-based businesses build clear, human-centred marketing systems without overwhelm.

When I first started using AI in my marketing work, I wasn’t thinking about sustainability. I was just trying to make life easier — clearer ideas, faster drafting, more consistency for my clients. But the more I trained my own custom systems, the more I realised something important: being intentional with AI isn’t just good for your marketing. It’s better for the planet too. This isn’t about perfection or pressure. It’s about choosing tools in a way that feels aligned with yo

Most creatives don’t struggle with AI because they’re “not techy.” They struggle because no one has shown them how to use it in a way that feels human, simple, and aligned with their business. Here are the biggest mistakes I see — and the calm fixes that actually work. Big Mistake 1. Using a new chat every single time This is the fastest way to lose your voice, your strategy, and your sanity. A simple fix: Create one custom AI (or one ongoing chat) that actually knows you — y

Most people think AI makes marketing faster. That’s true — but for many creatives, it also makes everything noisier. Suddenly there are more drafts, more ideas, more half-written captions, more templates, more “I’ll fix this later,” and more pressure to keep up. A calm, consistent marketing system does the opposite. It simplifies. It gives you fewer decisions to make, not more. And when you use ChatGPT intentionally — with your own voice at the centre — it becomes the one t

If you’ve ever felt like your online presence is “fine… but not really working,” you’re not alone. Most creative business owners assume their online profile is just a website and a couple of social platforms. But the truth is: your online presence is an ecosystem. A quiet collection of touchpoints that shape how people see you, trust you, and decide whether to take that next step. And when even one piece is off — an outdated photo, a clunky bio link, or a website that hasn’t